Client - Brolos GF
Lobster Yee Mein Recipe (Lobster Noodles with Ginger and Scallions)
Brolos, the Geraldton Fishermen’s Co-operative, engaged Kate Flower to work with renound Perth photographer Simon Westlake, to deliver a premium content shoot designed to elevate their lobster retail range for global markets and seasonal campaigns. Kate Flower Food provided food and prop styling along with Creative Direction to set the tone for this shoot and translate complex seafood preparation into confident, at-home cooking moments. Working across multiple recipes and market contexts from Lunar New Year to Valentine’s Day, the creative team produced a versatile library of stills and short-form video that balanced aspirational storytelling with clear, practical execution and product photography. The short films edited for social media, were produced by Simon Westlake’s in house team.
The result is a cohesive suite of commercially flexible assets that position Brolos lobster as an effortless luxury, supporting use across social, website, retail and international marketing channels.
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Photography / Videography - Simon Westlake
Creative Direction, Prop and Food Styling - Kate Flower
Video Edit + Reel Creation - Susie Westlake
Chef - Rhiannon McClintock
Location - The Kitchen Studio Perth
